Technology has significantly impacted various aspects of people’s lives, fundamentally altering the way things are done. Notably, the travel and hospitality industry has experienced substantial technological transformations, contributing significantly to its success. These sectors stand out among the forefront industries that have embraced and leveraged technology to their advantage.

The advent of information and communication technology has played a pivotal role in the efficient operation of the travel and hospitality sectors. The integration of technology into tourism, often referred to as tech-enabled tourism or E-tourism, has become a prominent and widely discussed phenomenon. This trend has gained momentum in an era where virtual experiences, such as virtual tours, are increasingly preferred by people.

Tech-enabled tourism has empowered businesses in the travel industry to showcase diverse tour options through online platforms and mobile applications. Consequently, technology has not only provided innovative travel solutions but has also contributed to environmentally friendly practices, offering time-efficient travel plans for enthusiasts. Technologies like Google Translate have further streamlined the travel experience by reducing packing time and overcoming language barriers. In the current landscape, envisioning the travel and hospitality segment without these technological advancements is virtually impossible.